Saturday, 24 September 2011

The Power of a Dress


You should never underestimate how a dress can transform an evening or even make history.

The white dress worn by Marilyn Monroe in the 1955 film The Seven Year Itch has sold for $4.6m at an auction in Los Angeles last June.

Another Hollywood legend is without any doubt Audrey Hepburn. The fabulous Givenchy black dress she wore for Breakfast at Tiffany's in 1961 became iconic.


Michelle Obama also entered fashion history with a white dress, designed by Jason Wu, at the Inaugural Ball in 2009. The dress was meant to be soft, feminine but powerful.


A dress can convey different statements and men are not as immune to a dress as they make us believe. In a special occasion they do remember a particular dress and even the way it felt.


Diana Von Fustenberg's first ad campaign motto "feel like a woman wear a dress" is just as relevant today as it was in 1972.

DVF ad campaign by Roger Prigent (1972)

You can opt for a classic style or be a bit more bold and invest in a dress that will be remembered.

Mary Katrantzou

Sarah Jessica Parker was just stunning when she arrived with Alexander McQueen at the Costume Institute Gala at the Metropolitan Museum of Art in New York, in May 2006.

Source: AP Photo

(I must warn you: her new movie I don't know how she does it is like Sex in the City, it starts with a real and honest approach and ends up with fireworks in fantasy land.)

But back to the point, a dress is always going to make you feel special and with Saturday night slowly dawning on us, I have to ask: have you picked yours?

Rachel Gilbert dress, source: